SMICKER

Digital|< 10 MKR

www.smicker.se

The visionary insight driven communication agency A sympathetic challenger making brands successful in a transforming and data driven context. Smicker's core strength lies in the strategies that drive desired change of behavior.

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Kompetensprofil
Huvuddisciplin

Digital

Toppkompetenser

Analys/researchCRMDigital design/UX/utvecklingDigital strategiKommunikationsstrategiVarumärkesstrategi

Övriga discipliner

DigitalMarketing TechnologyVarumärke

Övriga kompetenser

Analys/researchCRMDataanalysDigital design/UX/utvecklingDigital strategiE-handelKommunikationsstrategiKonceptutvecklingMarketing automationVarumärkesstrategi

Extra fokus på

B2CHållbarhetIdeella organisationerTeknologi

Internationella uppdrag

Lokal kompetensNätverk

Work & cases

Volvo Cars Sverige – CX, Digital CRM, Marketing Automation and in-app communication strategy. Framework. Principles. Customer Journey Mapping. Customer Contact Plan, Research/Investigations. Pilot Studies. Planning. Creative content. Implementations of Automated Communication.
IRM-Media – Research & interviews. Brand & Communication strategy. Brand Identity. Design concept. Strategic board workshops. Re-positioning. Product/service design. New homepage.
Hertz – Strategy. Customer journey mapping. Workshops. Implementation automated communication program.
Accuhorsemat – Brand strategy. Communication and channel strategy.
BVD Design – Senior advisor. Strategic owners & board workshops.
Volvo Car Company EMEA – Workshop EMEA CMOs on Global Marketing Summit.
Dormy – Strategic C-level workshop on how to communicate and implement GDPR to prioritized customer journeys. Future retail. Innovation Workshop.
Wittra – Conceptual Pitch Deck for investors and stakeholders. Value proposition platform. Product/service design. Product/service presentation B2B.
SBAB – Loyalty strategy and loyalty conceptualisation, customer journey mapping. Implementations of Automated Communication.
Partner collaboration on Swedish Grocery client – Competitor analysis on grocery loyalty concepts in Sweden.
Partner collaboration on Live Event client – Strategic workshop to define customer segments. Product/service design B2B and B2C.
Riksteatern – Strategic pilot study the national theater associations and the members

Cases in selection